Apple cuts Siri and Vision Pro team positions and shifts resources to AI and new devices

According to the news, Apple (AAPL.O) is laying off employees from various teams responsible for Siri's digital assistants and Vision Pro headsets. The total impact of this layoff is over 200 people. Of these, about 100 jobs in the Vision Pro department have been abolished, and about 100 other jobs in the Siri and software teams have been cut. The move is part of the company's efforts to focus resources on new devices and artificial intelligence.

People familiar with the matter said that in this adjustment, Apple has basically shut down a team dedicated to the Vision Pro game business, while also reducing the size of the department responsible for producing immersive video content for the device.

Apple admitted in a statement that the company is making adjustments to some teams “to drive business development and provide the best experience for users.”